Being an owner of a café with slim profit margins I encounter a dilemma every holiday season. I know customers want a festive and Instagram worthy environment but there is limited money available to create a Christmas vibe with physical decorations in my café. Last year I spent roughly IDR 15 million on everything including Christmas trees, decor

Being a relatively new small café owner in operation for just over 2 years, I quickly realised that the way food and drink is presented visually is vital (especially in today's Instagram/TikTok world). Even if I have created the most scrumptious menu options, if photos taken of them are dull on the digital menu or don't look appealing on social me